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Content Strategy For The Web


Author : Kristina Halvorson
language : en
Publisher: New Riders
Release Date : 2012-02-28



Download Content Strategy For The Web written by Kristina Halvorson and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-28 with Computers categories.


FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.

The Content And Context Of Hate Speech


Author : Michael Herz
language : en
Publisher: Cambridge University Press
Release Date : 2012-04-09



Download The Content And Context Of Hate Speech written by Michael Herz and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-04-09 with Law categories.


Considers whether it is possible to establish carefully tailored hate speech policies that are cognizant of the histories and values of different countries.

The Content Of The Form


Author : Hayden White
language : en
Publisher: JHU Press
Release Date : 2009-12-08



Download The Content Of The Form written by Hayden White and has been published by JHU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-08 with Literary Criticism categories.


The secret of the process by which consciousness invests history with meaning resides in "the content of the form,in the way our narrative capacities transform the present into a fulfillment of a past from which we would wish to have descended.

Media Studies Content Audiences And Production


Author : Pieter Jacobus Fourie
language : en
Publisher: Juta and Company Ltd
Release Date : 2001



Download Media Studies Content Audiences And Production written by Pieter Jacobus Fourie and has been published by Juta and Company Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Social Science categories.


The second volume of a two-part, outcomes-based series in media studies. It includes theoretical approaches as well as a production section that focuses on basic techniques.

The Shape Of Content


Author : Ben Shahn
language : en
Publisher: Harvard University Press
Release Date : 1957



Download The Shape Of Content written by Ben Shahn and has been published by Harvard University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1957 with Art categories.


A modern painter discusses meaning and form in contemporary painting and offers advice to aspiring artists.

Content Marketing For Dummies


Author : Susan Gunelius
language : en
Publisher: John Wiley & Sons
Release Date : 2011-05-12



Download Content Marketing For Dummies written by Susan Gunelius and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-12 with Business & Economics categories.


Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.

Content Rules


Author : Ann Handley
language : en
Publisher: John Wiley & Sons
Release Date : 2010-11-11



Download Content Rules written by Ann Handley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-11 with Business & Economics categories.